Atari has announced plans for Champions Online to switch to a free to play model from Q1 2011. From that point on gamers will be able to download and play the game for free - but will also be able to purchase premium content such as adventures, costumes and other items vua the Cryptic C-Store.

"Transitioning Champions Online to the free-to-play model is a great opportunity to reach a whole new audience of PC gamers that view subscription fees as a barrier to entry," said John Needham, CEO of Cryptic Studios. "By taking care of our current subscription-based community and welcoming the addition of new players through free-to-play, Champions Online is poised to build upon its success and to establish a new leadership position as the first free-to-play superhero MMO."

The free to play closed beta will begin on November 9th 2010 with openings for other plays coming in the near future.